Exploring the philosophy, structure, and values behind our client-centered consulting approach
A New Kind of Consulting Partner
When we created CNAL Consulting, our aim was not to build just another ‘consulting firm’ or ‘agency’. Our mission was to create something different—something built around the specific needs of each client.
At CNAL Consulting, we operate as an outsourced department for companies looking to scale but lacking the necessary resources. These may include manpower, market knowledge, or international experience. Our goal is to support small and medium-sized enterprises (SMEs) and help them gain a competitive edge.
To achieve this, we simplified and structured our services clearly. Business owners can easily understand the offerings and select the ones that best solve their unique challenges.
Company Vision
Our vision is to help businesses expand into international markets, with the confidence and security of expert support. CNAL Consulting collaborates with a trusted network of lawyers, accountants, market specialists, and agencies.
We serve as a bridge between specialized knowledge and local businesses. Gaining access to high-level professionals typically requires strong networks and major financial investment. We leverage our global network, experience, and tools to deliver this access cost-effectively to our clients.
This is CNAL Consulting’s core mission: to empower businesses in global markets by filling resource gaps and reducing barriers to international growth.
Our Experience and Knowledge
Trust is foundational to our work. We believe in transparency about the origins of our knowledge, insights, and practices.
Our expertise is anchored in the experience of our founder, Cem Nalbantoğlu. He is a Ph.D. candidate at Wuhan University in China and holds master’s degrees in Digital Marketing & Market Research, Chinese Language, and International Relations. His academic and professional journey spans institutions in Spain, Germany, China, and the U.S.
Cem speaks Chinese, Spanish, Turkish, and English fluently. With over 40 completed projects and experience in 30 countries, he leads CNAL Consulting as the Managing Consultant.
However, the strength of CNAL Consulting extends beyond a single person. Our partners in China, Turkey, Spain, Germany, and beyond are certified professionals with proven success in law, accounting, engineering, and marketing.
CNAL Consulting is your single step into global markets.
Values & Business Etiquette
Our clients and partners should understand the values we uphold. We are committed to ethical business conduct and prioritize doing what is right.
We focus on the individual needs of each client. There is no one-size-fits-all solution in our work. Every business is different, and we customize our services accordingly.
We do not enter into contracts without first understanding the client’s unique case. Every engagement begins with a meeting to evaluate needs and expectations.
You don’t need to hire a whole department or train new staff. You don’t need to fly across the world. We integrate with your team and work for your goals.
CNAL Consulting ensures the solutions fit your challenges, not the other way around. Your business characteristics, requirements, and data are always protected and respected.
